The city is currently celebrating its 100th year and a series of improvements are planned for the downtown area.
There's 50+ retail stores in the downtown area. Cafes & eateries are the most prominent category; home furnishings and womenswear boutiques are also well-represented, with the rest being a mix of local services.
Starting at the south end of the town, the Lark Creek Shops is a small strip of stores located beside the beautiful Lark Creek Inn and the redwoods of the Madrone Canyon.
The buildings are in poor condition but there are some popular local businesses here, including the Lingerie Shoppe and Yankee Pier.
Emporio Rulli is the cafe with the awesome pastries and cakes. There's also a wine bar and one of the few places with outside tables.
And Swing is a great kids clothing store.
A few stores focus on home furnishings, ranging from the pricey custom-made furniture to everyday gifts/furnishings.
Stores to note include Coquelicot, Susana, L'Ambiente and Country Gift Shop. 
The Northern end of downtown is a mess, with poor quality developments arranged around surface parking lots.
The Lucky supermarket is a second rate grocery store, just about good enough for essentials. 
But the whole area could do with a serious makeover.
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